Assortment Strategies
(กลยุทธ์การจัดหมวดสินค้าหรือสินค้าคงคลัง)
Definition
Assortment Strategies (กลยุทธ์การจัดหมวดสินค้าหรือสินค้าคงคลัง) Hard Skill
Assortment strategies involve planning and selecting the optimal mix of products to offer in a retail or sales environment to meet customer demand while maximizing profitability and inventory efficiency.
Expertise Level
Level 1
Basic
1. Understands the concept of product assortment and its importance.
2. Can identify basic product categories and simple allocation practices.
3. Recognizes customer preferences on a general level.
Level 2
Intermediate
1. Analyzes sales data to optimize product mix according to demand.
2. Applies segmentation techniques to tailor assortment for different customer groups.
3. Balances inventory levels to reduce stockouts and overstocks.
Level 3
Advanced
1. Develops comprehensive assortment strategies based on market trends and competitive analysis.
2. Leverages predictive analytics to forecast demand and optimize product portfolio.
3. Integrates cross-channel assortment planning to align online and offline availability.
