Bing Ads
(โฆษณา Bing)
Definition
Bing Ads (โฆษณา Bing) Tool
Bing Ads is a paid advertising platform by Microsoft that allows businesses to display ads on the Bing search engine and its partner networks to reach targeted audiences and drive traffic, leads, or sales.
Expertise Level
Level 1
Basic
1. Understands the basic interface and navigation of Bing Ads platform.
2. Can create simple ad campaigns with basic targeting settings.
3. Familiar with key terms such as keywords, bids, and ad groups.
Level 2
Intermediate
1. Can design and manage multi-campaign structures with advanced targeting options.
2. Utilizes conversion tracking and performance metrics to optimize campaigns.
3. Understands budgeting strategies and bid adjustments to improve ROI.
Level 3
Advanced
1. Expertise in advanced bidding strategies including automated bidding and AI-driven optimizations.
2. Can integrate Bing Ads campaigns with other digital marketing tools and platforms.
3. Ability to analyze in-depth data and market trends to develop strategic advertising plans.
Ministry of Higher Education
Science, Research and Innovation
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