Brand Design
(การออกแบบแบรนด์)
Definition
Brand Design (การออกแบบแบรนด์) Hard Skill
Brand Design involves creating a visual identity that represents a company's values, personality, and goals through elements like logos, color schemes, typography, and overall style to ensure consistent and impactful brand communication.
Expertise Level
Level 1
Basic
1. Understands basic principles of visual design and branding.
2. Can create simple logo concepts and select appropriate color palettes.
3. Familiar with common design tools and software.
Level 2
Intermediate
1. Can develop cohesive brand identities integrating logos, typography, and color schemes.
2. Applies design principles to ensure visual consistency across multiple platforms.
3. Able to interpret client or company values into visual elements effectively.
Level 3
Advanced
1. Leads the creation of comprehensive brand design strategies aligning with business goals.
2. Integrates advanced design concepts and innovations to enhance brand recognition and differentiation.
3. Coordinates with cross-functional teams to maintain brand integrity across all communications.
