Digital Media
(สื่อดิจิทัล)
Definition
Digital Media (สื่อดิจิทัล) Hard Skill
Digital Media refers to content that is created, distributed, and consumed through digital devices and platforms, encompassing various formats such as text, images, audio, and video for communication and marketing purposes.
Expertise Level
Level 1
Basic
1. Understands basic digital media formats and platforms.
2. Can create simple digital content such as text posts or images.
3. Familiar with common tools for digital media creation.
Level 2
Intermediate
1. Able to produce multimedia content combining text, audio, and video.
2. Understands audience targeting and platform-specific strategies.
3. Can use digital media tools to enhance content quality and engagement.
Level 3
Advanced
1. Designs and manages integrated digital media campaigns across multiple platforms.
2. Analyzes data and metrics to optimize digital content performance.
3. Applies advanced techniques in digital storytelling and audience engagement.
Ministry of Higher Education
Science, Research and Innovation
Call Center 1313
328 Si Ayutthaya Rd., Thung Phaya Thai, Ratchathewi, Bangkok 10400 Tel. 02-610-5200 Fax. 02-354-5524.
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