Identity Creation
(การสร้างเอกลักษณ์)
Definition
Identity Creation (การสร้างเอกลักษณ์) Hard Skill
The process of developing a distinct personal or brand identity that encompasses visual elements, values, and messaging to differentiate and establish recognition.
Expertise Level
Level 1
Basic
1. Understands the fundamental concepts of identity creation.
2. Can define basic visual elements like logos and colors.
3. Aware of the importance of consistency in identity.
Level 2
Intermediate
1. Can develop identity components aligned with brand values.
2. Able to create coherent messaging and visual style.
3. Understands target audience and tailors identity accordingly.
Level 3
Advanced
1. Leads comprehensive identity creation integrating multi-channel strategies.
2. Can innovate and evolve identity to maintain relevance and differentiation.
3. Evaluates and adapts identity based on market feedback and trends.
