Instagram Marketing
(การตลาดบนอินสตาแกรม)
Definition
Instagram Marketing (การตลาดบนอินสตาแกรม) Hard Skill
The practice of using Instagram as a platform to promote products or services, engage with audiences, and build brand awareness through content creation, advertising, and analytics.
Expertise Level
Level 1
Basic
1. Understands how to set up and optimize an Instagram business profile.
2. Can create basic posts and stories using standard Instagram features.
3. Has knowledge of fundamental Instagram marketing terminology.
Level 2
Intermediate
1. Can develop and implement content strategies aligned with marketing goals.
2. Uses Instagram analytics tools to track engagement and reach.
3. Able to manage Instagram advertising campaigns including budgeting and targeting.
Level 3
Advanced
1. Designs comprehensive Instagram marketing campaigns that integrate with broader marketing plans.
2. Analyzes and interprets complex data to optimize content performance and ROI.
3. Leverages advanced Instagram features such as influencer partnerships, shopping, and automation tools.
