LinkedIn Marketing
(การตลาดบน LinkedIn)
Definition
LinkedIn Marketing (การตลาดบน LinkedIn) Tool
The practice of utilizing LinkedIn's platform to promote brands, generate leads, and build professional networks through targeted content and advertising strategies.
Expertise Level
Level 1
Basic
1. Understands basic LinkedIn features and profile optimization.
2. Can create and share simple content to engage connections.
3. Familiar with LinkedIn terminology and platform navigation.
Level 2
Intermediate
1. Develops targeted content strategies for specific audiences.
2. Utilizes LinkedIn analytics to measure engagement and reach.
3. Runs basic LinkedIn ad campaigns and manages budgets.
Level 3
Advanced
1. Designs comprehensive LinkedIn marketing campaigns aligned with business goals.
2. Optimizes advertising spend through advanced targeting and A/B testing.
3. Leverages LinkedIn tools to generate qualified leads and nurture professional relationships.
