Merchandising
(การจัดการสินค้า)
Definition
Merchandising (การจัดการสินค้า) Hard Skill
Merchandising involves the strategic planning and presentation of products to maximize sales and enhance customer experience through effective product placement, inventory management, and promotional activities.
Expertise Level
Level 1
Basic
1. Understands basic principles of product placement and display.
2. Assists in organizing and stocking merchandise under supervision.
3. Recognizes product categories and basic inventory management.
Level 2
Intermediate
1. Plans and implements effective product displays to attract customers.
2. Monitors inventory levels and coordinates stock replenishment.
3. Analyzes sales data to adjust merchandising strategies.
Level 3
Advanced
1. Develops comprehensive merchandising plans aligned with business goals.
2. Leverages market trends and customer insights to optimize product assortments.
3. Leads cross-functional teams to execute large-scale merchandising campaigns.
