Mobile Advertising
(การโฆษณาบนมือถือ)
Definition
Mobile Advertising (การโฆษณาบนมือถือ) Hard Skill
The practice of promoting products or services specifically through mobile devices by leveraging apps, social media, search engines, and mobile websites to reach target audiences effectively.
Expertise Level
Level 1
Basic
1. Understands the fundamentals of mobile advertising platforms and formats.
2. Can create simple mobile ads such as banners or basic social media ads.
3. Familiar with targeting options on popular mobile advertising networks.
Level 2
Intermediate
1. Can design and implement targeted mobile advertising campaigns.
2. Able to analyze campaign performance metrics and optimize advertisements accordingly.
3. Understands integration of mobile advertising with broader marketing strategies.
Level 3
Advanced
1. Develops complex and innovative mobile advertising strategies tailored to diverse audiences.
2. Leverages advanced data analytics and user behavior insights to maximize campaign ROI.
3. Manages multi-channel mobile campaigns integrating emerging platforms and technologies.
