Online Advertising
(การโฆษณาออนไลน์)
Definition
Online Advertising (การโฆษณาออนไลน์) Hard Skill
The practice of promoting products or services through digital channels on the internet, using targeted campaigns to reach specific audiences effectively.
Expertise Level
Level 1
Basic
1. Understands basic concepts of online advertising.
2. Can create simple advertisements on popular platforms.
3. Familiar with common digital advertising terms and formats.
Level 2
Intermediate
1. Manages and optimizes online ad campaigns for better performance.
2. Uses analytics tools to track ad effectiveness and adjust strategies.
3. Understands audience targeting and budget allocation techniques.
Level 3
Advanced
1. Designs complex multi-channel online advertising strategies.
2. Leverages advanced targeting and retargeting techniques for maximum ROI.
3. Integrates online advertising with broader marketing campaigns and business goals.
Ministry of Higher Education
Science, Research and Innovation
Call Center 1313
328 Si Ayutthaya Rd., Thung Phaya Thai, Ratchathewi, Bangkok 10400 Tel. 02-610-5200 Fax. 02-354-5524.
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