Product Launch
(การเปิดตัวผลิตภัณฑ์)
Definition
Product Launch (การเปิดตัวผลิตภัณฑ์) Hard Skill
The process of planning, preparing, and executing the introduction of a new product to the market, ensuring successful adoption and commercial success.
Expertise Level
Level 1
Basic
1. Understands the basic steps involved in a product launch.
2. Assists with simple tasks such as coordinating schedules or preparing materials.
3. Familiar with the key stakeholders involved in the launch process.
Level 2
Intermediate
1. Manages and coordinates multiple aspects of the product launch.
2. Communicates effectively with cross-functional teams and stakeholders.
3. Monitors timelines and ensures key launch milestones are met.
Level 3
Advanced
1. Leads the end-to-end product launch strategy and execution.
2. Aligns marketing, sales, and operational plans to optimize product adoption.
3. Analyzes launch performance data to refine future product introductions.
