Product R&D

(การวิจัยและพัฒนาผลิตภัณฑ์)

Definition

Product R&D (การวิจัยและพัฒนาผลิตภัณฑ์) Hard Skill

Product R&D involves researching market needs, innovating, designing, and developing new or improved products to meet customer demands and business goals.

Expertise Level

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Level 1

Basic

1. Understands the basic concepts of product development and R&D process.

2. Can assist in collecting market and customer data.

3. Participates in simple product testing and documentation.

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Level 2

Intermediate

1. Conducts market research and competitor analysis to identify product opportunities.

2. Develops product prototypes and performs detailed testing.

3. Collaborates with cross-functional teams for product improvements.

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Level 3

Advanced

1. Leads the entire product R&D cycle from concept to launch.

2. Applies advanced methodologies and technologies to innovate products.

3. Drives strategic decision-making based on data-driven insights and user feedback.

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Ministry of Higher Education

Science, Research and Innovation

Call Center 1313

328 Si Ayutthaya Rd., Thung Phaya Thai, Ratchathewi, Bangkok 10400 Tel. 02-610-5200 Fax. 02-354-5524.

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