Search Engine Optimization (SEO)
(การเพิ่มประสิทธิภาพเครื่องมือค้นหา (SEO))
Definition
Search Engine Optimization (SEO) (การเพิ่มประสิทธิภาพเครื่องมือค้นหา (SEO)) Hard Skill
The process of improving a website's visibility and ranking on search engine results pages through on-page and off-page techniques to attract organic traffic.
Expertise Level
Level 1
Basic
1. Understands basic SEO concepts such as keywords and meta tags.
2. Can perform simple keyword research using basic tools.
3. Able to optimize title tags and meta descriptions for web pages.
Level 2
Intermediate
1. Conducts comprehensive keyword research and competitive analysis.
2. Optimizes website structure and internal linking for better crawlability.
3. Applies on-page SEO strategies including content optimization and improving page speed.
Level 3
Advanced
1. Develops and implements advanced SEO strategies including technical SEO and schema markup.
2. Analyzes SEO performance metrics and adjusts strategies accordingly.
3. Leads SEO projects to improve domain authority and organic traffic at scale.
Ministry of Higher Education
Science, Research and Innovation
Call Center 1313
328 Si Ayutthaya Rd., Thung Phaya Thai, Ratchathewi, Bangkok 10400 Tel. 02-610-5200 Fax. 02-354-5524.
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