Strategic Marketing
(การตลาดเชิงกลยุทธ์)
Definition
Strategic Marketing (การตลาดเชิงกลยุทธ์) Soft Skill
The ability to plan, develop, and execute marketing strategies that align with business goals to achieve competitive advantage and long-term growth.
Expertise Level
Level 1
Basic
1. Understands fundamental marketing concepts and principles.
2. Can identify target audiences and basic market needs.
3. Assists in implementing simple marketing activities.
Level 2
Intermediate
1. Develops marketing plans that support business objectives.
2. Analyzes market trends and competitor activities.
3. Coordinates marketing channels and campaigns effectively.
Level 3
Advanced
1. Leads the creation and execution of comprehensive marketing strategies.
2. Integrates customer insights, market research, and business goals to drive growth.
3. Evaluates marketing performance and adapts strategies for sustained competitive advantage.
