Trend Research
(การวิจัยแนวโน้ม)
Definition
Trend Research (การวิจัยแนวโน้ม) Hard Skill
The systematic process of gathering, analyzing, and interpreting data to identify emerging patterns, consumer behaviors, and market shifts that inform strategic decisions.
Expertise Level
Level 1
Basic
1. Can collect basic data from common sources like social media and news.
2. Understands the concept of trends and their impact on markets.
3. Can identify obvious or current popular trends.
Level 2
Intermediate
1. Analyzes multiple data sources to identify emerging trends.
2. Understands the lifecycle and drivers of trends.
3. Can interpret consumer behavior changes related to trends.
Level 3
Advanced
1. Synthesizes complex data to forecast future trends accurately.
2. Provides strategic recommendations based on trend insights.
3. Monitors global and cross-industry trends to inform innovation.
