User Experience (UX)
(ประสบการณ์ผู้ใช้ (UX))
Definition
User Experience (UX) (ประสบการณ์ผู้ใช้ (UX)) Soft Skill
User Experience (UX) refers to the overall experience and satisfaction a person has when interacting with a product, system, or service, focusing on usability, accessibility, and user-centered design principles.
Expertise Level
Level 1
Basic
1. Understands fundamental UX concepts and terminology.
2. Can identify basic user needs and pain points.
3. Familiar with common UX tools and simple wireframing.
Level 2
Intermediate
1. Conducts user research and usability testing effectively.
2. Creates detailed wireframes and interactive prototypes.
3. Analyzes user feedback to improve design and user flows.
Level 3
Advanced
1. Leads UX strategy aligning with business goals and user needs.
2. Designs complex user journeys with a focus on accessibility and inclusivity.
3. Integrates advanced UX methodologies such as data-driven design and user psychology.
